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<channel>
	<title>Matthew Cepican</title>
	<atom:link href="http://matthewcepican.blog.com/feed/" rel="self" type="application/rss+xml" />
	<link>http://matthewcepican.blog.com</link>
	<description></description>
	<pubDate>Sat, 09 Feb 2008 14:31:37 +0000</pubDate>
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			<item>
		<title>Vesuvius Records Golden Rose Studio rates!</title>
		<link>http://matthewcepican.blog.com/2008/02/09/vesuvius-records-golden-rose-studio-rates/</link>
		<comments>http://matthewcepican.blog.com/2008/02/09/vesuvius-records-golden-rose-studio-rates/#comments</comments>
		<pubDate>Sat, 09 Feb 2008 14:31:37 +0000</pubDate>
		<dc:creator>mclogo65</dc:creator>
		
		<category><![CDATA[Golden Rose Studio rates]]></category>

		<category><![CDATA[matthew cepican]]></category>

		<category><![CDATA[vesuvius records]]></category>

		<guid isPermaLink="false"></guid>
		<description><![CDATA[<p><span style="font-family: verdana; font-size: 10px" class="Apple-style-span">One 8-hour day $200<br />
<br />
Demo Special<br />
<br />
(4 Songs / Two 8 hr Days.) $350</span></p>
<p><span style="font-family: verdana; font-size: 10px" class="Apple-style-span">Album Special (Four, 8-hour days) Each band member gets a free CD. $650<br />
<br />
One added 8-hour day (ordered after a special) $175<br />
<br />
4 hours $100<br />
<br />
And Vesuvius Records E.P.C. is always looking for new talent to release on our label!!<br />
<br />
If you record a full album at the Golden Rose Studio, Vesuvius Records will manufacture your CD for the rock-bottom price of $800 for 1000 copies! &#160;The CDs will have your very own barcode, shrink-wrap and top-spine sticker! &#160;The CDs will look and SOUND totally professional!</span></p>
<p><span style="font-family: verdana; font-size: 10px" class="Apple-style-span">We look forward to hearing from you!</span></p>

]]></description>
			<content:encoded><![CDATA[<div>
<p><span style="font-family: verdana; font-size: 10px" class="Apple-style-span">One 8-hour day $200</p>
<p>Demo Special</p>
<p>(4 Songs / Two 8 hr Days.) $350</span></p>
<p><span style="font-family: verdana; font-size: 10px" class="Apple-style-span">Album Special (Four, 8-hour days) Each band member gets a free CD. $650</p>
<p>One added 8-hour day (ordered after a special) $175</p>
<p>4 hours $100</p>
<p>And Vesuvius Records E.P.C. is always looking for new talent to release on our label!!</p>
<p>If you record a full album at the Golden Rose Studio, Vesuvius Records will manufacture your CD for the rock-bottom price of $800 for 1000 copies! &#160;The CDs will have your very own barcode, shrink-wrap and top-spine sticker! &#160;The CDs will look and SOUND totally professional!</span></p>
<p><span style="font-family: verdana; font-size: 10px" class="Apple-style-span">We look forward to hearing from you!</span></p>
</div>
<div></div>
]]></content:encoded>
			<wfw:commentRss>http://matthewcepican.blog.com/2008/02/09/vesuvius-records-golden-rose-studio-rates/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Pet Virus, Garden of Yorke and The Silver Turtles collaborate!</title>
		<link>http://matthewcepican.blog.com/2008/02/09/pet-virus-garden-of-yorke-and-the-silver-turtles-collaborate/</link>
		<comments>http://matthewcepican.blog.com/2008/02/09/pet-virus-garden-of-yorke-and-the-silver-turtles-collaborate/#comments</comments>
		<pubDate>Sat, 09 Feb 2008 14:28:37 +0000</pubDate>
		<dc:creator>mclogo65</dc:creator>
		
		<category><![CDATA[Garden of Yorke]]></category>

		<category><![CDATA[Golden Rose Studio]]></category>

		<category><![CDATA[matthew cepican]]></category>

		<category><![CDATA[pet virus]]></category>

		<category><![CDATA[The Silver Turtles]]></category>

		<category><![CDATA[vesuvius records]]></category>

		<guid isPermaLink="false"></guid>
		<description><![CDATA[<span style="font-family: verdana; font-size: 10px" class="Apple-style-span">Brian, Angel, and Rachel from Garden of Yorke and Elias and Louie from Pet Virus and MC from The Silver Turtles just Recorded a song together at the Golden Rose Studio!<br />
<br />
Keep your Ears peeled for this rarity written by Angel coming soon!!&#160;<br />
<br />
We will post this jam session online shortly<br />
<br />
The song is called "Far From Here"<br />
<br />
We also made a video of our night together and we will post that as well!<br />
<br />
<br /></span>
]]></description>
			<content:encoded><![CDATA[<div><span style="font-family: verdana; font-size: 10px" class="Apple-style-span">Brian, Angel, and Rachel from Garden of Yorke and Elias and Louie from Pet Virus and MC from The Silver Turtles just Recorded a song together at the Golden Rose Studio!</p>
<p>Keep your Ears peeled for this rarity written by Angel coming soon!!&#160;</p>
<p>We will post this jam session online shortly</p>
<p>The song is called &#8220;Far From Here&#8221;</p>
<p>We also made a video of our night together and we will post that as well!</p>
<p></span>
</div>
<div></div>
]]></content:encoded>
			<wfw:commentRss>http://matthewcepican.blog.com/2008/02/09/pet-virus-garden-of-yorke-and-the-silver-turtles-collaborate/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Matthew Cepican The Silver Turtles</title>
		<link>http://matthewcepican.blog.com/2008/01/31/matthew-cepican-the-silver-turtles/</link>
		<comments>http://matthewcepican.blog.com/2008/01/31/matthew-cepican-the-silver-turtles/#comments</comments>
		<pubDate>Thu, 31 Jan 2008 16:26:12 +0000</pubDate>
		<dc:creator>mclogo65</dc:creator>
		
		<category><![CDATA[EPC]]></category>

		<category><![CDATA[matthew cepican]]></category>

		<category><![CDATA[pet virus]]></category>

		<category><![CDATA[Pompeii V]]></category>

		<category><![CDATA[ProtostarR]]></category>

		<category><![CDATA[The Silver Turtles]]></category>

		<category><![CDATA[vesuvius records]]></category>

		<guid isPermaLink="false"></guid>
		<description><![CDATA[Vesuvius Records EPC has signed The Silver Turtles from Rialto, CA to an Artist Development Contract. &#160;We are scheduled to begin recording The Silver Turtles debut album on Vesuvius Records at the Golden Rose Studio in March 2008!
<div><br class="webkit-block-placeholder" /></div>
<div>Members of Pet Virus, ProtostarR, and Pompeii V will make guest appearances on The Silver Turtles album titled "Slow and Steady."</div>
<div><br class="webkit-block-placeholder" /></div>
<div>Keep your ears peeled for The Silver Turtles "Slow and Steady" album on Vesuvius Records in Spring 2008!</div>
<div><br class="webkit-block-placeholder" /></div>
<div>www.thesilverturtles.com</div>
<div><br class="webkit-block-placeholder" /></div>
<div>www.vesuviusrecords.com</div>
<div><br class="webkit-block-placeholder" /></div>

]]></description>
			<content:encoded><![CDATA[<div>Vesuvius Records EPC has signed The Silver Turtles from Rialto, CA to an Artist Development Contract. &#160;We are scheduled to begin recording The Silver Turtles debut album on Vesuvius Records at the Golden Rose Studio in March 2008!</p>
<div><br class="webkit-block-placeholder" /></div>
<div>Members of Pet Virus, ProtostarR, and Pompeii V will make guest appearances on The Silver Turtles album titled &#8220;Slow and Steady.&#8221;</div>
<div><br class="webkit-block-placeholder" /></div>
<div>Keep your ears peeled for The Silver Turtles &#8220;Slow and Steady&#8221; album on Vesuvius Records in Spring 2008!</div>
<div><br class="webkit-block-placeholder" /></div>
<div>www.thesilverturtles.com</div>
<div><br class="webkit-block-placeholder" /></div>
<div>www.vesuviusrecords.com</div>
<div><br class="webkit-block-placeholder" /></div>
</div>
<div></div>
]]></content:encoded>
			<wfw:commentRss>http://matthewcepican.blog.com/2008/01/31/matthew-cepican-the-silver-turtles/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Pet Virus in the Golden Rose Studio II</title>
		<link>http://matthewcepican.blog.com/2008/01/16/pet-virus-in-the-golden-rose-studio-ii/</link>
		<comments>http://matthewcepican.blog.com/2008/01/16/pet-virus-in-the-golden-rose-studio-ii/#comments</comments>
		<pubDate>Wed, 16 Jan 2008 15:48:06 +0000</pubDate>
		<dc:creator>mclogo65</dc:creator>
		
		<category><![CDATA[EPC]]></category>

		<category><![CDATA[Golden Rose Studio]]></category>

		<category><![CDATA[matthew cepican]]></category>

		<category><![CDATA[pet virus]]></category>

		<category><![CDATA[vesuvius records]]></category>

		<guid isPermaLink="false"></guid>
		<description><![CDATA[We are making incredible progress on the new Pet Virus album at Vesuvius Records' Golden Rose Studio! &#160;We have finished 5 full days of recording and the mixing and mastering process is the next stage of producing the album. &#160;The new Pet Virus album is ushering in a new generation of Vesuvius Records.
<div><br class="webkit-block-placeholder" /></div>
<div>Here is a list of the tracks on the new album:</div>
<div><br class="webkit-block-placeholder" /></div>
<div>Cosmos</div>
<div>Horse Junkies Revenge</div>
<div>Bitter Pill</div>
<div>Colours In Motion</div>
<div>The Polluted</div>
<div>Solar System</div>
<div>Backseat Wastecase</div>
<div>Marvin's So Pleasant</div>
<div>High Desert</div>
<div>Paperback Romance</div>
<div><br class="webkit-block-placeholder" /></div>
<div>Pet Virus is also recording "Detroit City" an MC LOGO 65 song from "The Second Record" on Vesuvius Records and "Tomorrow Never Knows" by the Beatles and "Queen of the Rodeo" a rarity from Alice In Chains. &#160;These three covers will not appear on the new Pet Virus album, but will be available through the Pet Virus fan club as rare bonus tracks.</div>
<div><br class="webkit-block-placeholder" /></div>
<div>We are also actively searching for new bands to record at Vesuvius Records' Golden Rose Studio. &#160;We are building up Vesuvius Records around Pet Virus so keep your ears peeled for more releases produced by Vesuvius Records EPC in 2008!</div>
<div><br class="webkit-block-placeholder" /></div>
<div>holla</div>
<div>mclogo65</div>
<div><br class="webkit-block-placeholder" /></div>
<div><br class="webkit-block-placeholder" /></div>

]]></description>
			<content:encoded><![CDATA[<div>We are making incredible progress on the new Pet Virus album at Vesuvius Records&#8217; Golden Rose Studio! &#160;We have finished 5 full days of recording and the mixing and mastering process is the next stage of producing the album. &#160;The new Pet Virus album is ushering in a new generation of Vesuvius Records.</p>
<div><br class="webkit-block-placeholder" /></div>
<div>Here is a list of the tracks on the new album:</div>
<div><br class="webkit-block-placeholder" /></div>
<div>Cosmos</div>
<div>Horse Junkies Revenge</div>
<div>Bitter Pill</div>
<div>Colours In Motion</div>
<div>The Polluted</div>
<div>Solar System</div>
<div>Backseat Wastecase</div>
<div>Marvin&#8217;s So Pleasant</div>
<div>High Desert</div>
<div>Paperback Romance</div>
<div><br class="webkit-block-placeholder" /></div>
<div>Pet Virus is also recording &#8220;Detroit City&#8221; an MC LOGO 65 song from &#8220;The Second Record&#8221; on Vesuvius Records and &#8220;Tomorrow Never Knows&#8221; by the Beatles and &#8220;Queen of the Rodeo&#8221; a rarity from Alice In Chains. &#160;These three covers will not appear on the new Pet Virus album, but will be available through the Pet Virus fan club as rare bonus tracks.</div>
<div><br class="webkit-block-placeholder" /></div>
<div>We are also actively searching for new bands to record at Vesuvius Records&#8217; Golden Rose Studio. &#160;We are building up Vesuvius Records around Pet Virus so keep your ears peeled for more releases produced by Vesuvius Records EPC in 2008!</div>
<div><br class="webkit-block-placeholder" /></div>
<div>holla</div>
<div>mclogo65</div>
<div><br class="webkit-block-placeholder" /></div>
<div><br class="webkit-block-placeholder" /></div>
</div>
<div></div>
]]></content:encoded>
			<wfw:commentRss>http://matthewcepican.blog.com/2008/01/16/pet-virus-in-the-golden-rose-studio-ii/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Pet Virus in the Golden Rose Studio</title>
		<link>http://matthewcepican.blog.com/2008/01/07/pet-virus-in-the-golden-rose-studio/</link>
		<comments>http://matthewcepican.blog.com/2008/01/07/pet-virus-in-the-golden-rose-studio/#comments</comments>
		<pubDate>Mon, 07 Jan 2008 12:41:33 +0000</pubDate>
		<dc:creator>mclogo65</dc:creator>
		
		<category><![CDATA[Golden Rose Studio]]></category>

		<category><![CDATA[matthew cepican]]></category>

		<category><![CDATA[pet virus]]></category>

		<category><![CDATA[vesuvius records]]></category>

		<guid isPermaLink="false"></guid>
		<description><![CDATA[We begin recording Pet Virus' new album at the Vesuvius Records Golden Rose Studio today.
<div><br class="khtml-block-placeholder" /></div>
<div>Jeff is the name of the engineer.&#160;&#160;</div>
<div><br class="khtml-block-placeholder" /></div>
<div>The new Pet Virus album will be the greatest Vesuvius Records CD of all time!</div>

]]></description>
			<content:encoded><![CDATA[<div>We begin recording Pet Virus&#8217; new album at the Vesuvius Records Golden Rose Studio today.</p>
<div><br class="khtml-block-placeholder" /></div>
<div>Jeff is the name of the engineer.&#160;&#160;</div>
<div><br class="khtml-block-placeholder" /></div>
<div>The new Pet Virus album will be the greatest Vesuvius Records CD of all time!</div>
</div>
<div></div>
]]></content:encoded>
			<wfw:commentRss>http://matthewcepican.blog.com/2008/01/07/pet-virus-in-the-golden-rose-studio/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Pet Virus music videos</title>
		<link>http://matthewcepican.blog.com/2008/01/01/pet-virus-music-videos/</link>
		<comments>http://matthewcepican.blog.com/2008/01/01/pet-virus-music-videos/#comments</comments>
		<pubDate>Tue, 01 Jan 2008 00:45:13 +0000</pubDate>
		<dc:creator>mclogo65</dc:creator>
		
		<category><![CDATA[EPC]]></category>

		<category><![CDATA[matthew cepican]]></category>

		<category><![CDATA[pet virus]]></category>

		<category><![CDATA[vesuvius records]]></category>

		<guid isPermaLink="false"></guid>
		<description><![CDATA[We had an impromptu EPC today.&#160; Ruth Eunice is gonna work the Final Cut Express on the Pet Virus music videos.
<div><br class="khtml-block-placeholder" /></div>
<div>Many videos posted very soon...</div>

]]></description>
			<content:encoded><![CDATA[<div>We had an impromptu EPC today.&#160; Ruth Eunice is gonna work the Final Cut Express on the Pet Virus music videos.</p>
<div><br class="khtml-block-placeholder" /></div>
<div>Many videos posted very soon&#8230;</div>
</div>
<div></div>
]]></content:encoded>
			<wfw:commentRss>http://matthewcepican.blog.com/2008/01/01/pet-virus-music-videos/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Pet Virus @ The Wire</title>
		<link>http://matthewcepican.blog.com/2007/12/30/pet-virus-the-wire/</link>
		<comments>http://matthewcepican.blog.com/2007/12/30/pet-virus-the-wire/#comments</comments>
		<pubDate>Sun, 30 Dec 2007 11:46:56 +0000</pubDate>
		<dc:creator>mclogo65</dc:creator>
		
		<category><![CDATA[EPC]]></category>

		<category><![CDATA[matthew cepican]]></category>

		<category><![CDATA[pet virus]]></category>

		<category><![CDATA[vesuvius records]]></category>

		<guid isPermaLink="false"></guid>
		<description><![CDATA[Pet Virus live @ The Wire&#160;
<div>
<div>January 13th, 2008 9:00pm</div>
<div>247 North 2nd Avenue</div>
<div>Upland, CA</div>
<div>91786</div>
<div>$10</div>
<div>ALL AGES</div>
</div>

]]></description>
			<content:encoded><![CDATA[<div>Pet Virus live @ The Wire&#160;</p>
<div>
<div>January 13th, 2008 9:00pm</div>
<div>247 North 2nd Avenue</div>
<div>Upland, CA</div>
<div>91786</div>
<div>$10</div>
<div>ALL AGES</div>
</div>
</div>
<div></div>
]]></content:encoded>
			<wfw:commentRss>http://matthewcepican.blog.com/2007/12/30/pet-virus-the-wire/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Vesuvius Records&#8217; Catalogue on Payplay.com</title>
		<link>http://matthewcepican.blog.com/2007/12/28/vesuvius-records-catalogue-on-payplaycom/</link>
		<comments>http://matthewcepican.blog.com/2007/12/28/vesuvius-records-catalogue-on-payplaycom/#comments</comments>
		<pubDate>Fri, 28 Dec 2007 13:10:33 +0000</pubDate>
		<dc:creator>mclogo65</dc:creator>
		
		<category><![CDATA[EPC]]></category>

		<category><![CDATA[matthew cepican]]></category>

		<category><![CDATA[pet virus]]></category>

		<category><![CDATA[vesuvius records]]></category>

		<guid isPermaLink="false"></guid>
		<description><![CDATA[The music industry is in a fascinating transition from plastic CD sales to digital distribution.&#160; Once again, like in the 1950s and 1960s, the pop music "single" is the driving force only this time the "singles" are being purchased online via digital distribution outlets.&#160; The music industry is alive and well and thriving.&#160; It has just undergone another historical paradigm shift concerning the way in which music is distributed and monies collected.&#160; No more physical distribution monopolies.&#160; In the past, a huge percentage of money generated through physical record sales was tied up in the costs of physically distributing the records to the stores.&#160; Now, digital distribution eliminates that cost and completely reinvents how artists get paid.&#160; It is the death of the old physical distribution model and the emergence of the new digital distribution model.&#160; That means the industry that grew up around the old model is disintegrating while the new industry emerging around digital distribution is being created.
<div><br class="khtml-block-placeholder" /></div>
<div>This is a major reason for the Writer's Strike in Hollywood.&#160; Their old contract, which is only 4 years old, has become irrelevant virutally overnight because of digital distribution.&#160; No longer are writer's getting paid through physical distribution channels because that is no longer the way in which the movie industry earns their money.&#160; Now, the movie industry earns their money largely from digital downloads and the writer's contract does not address this, and therefore, there is a strike.&#160; The strike is a symbol of the paradigm shift from physical distribution to digital distribution.&#160;&#160;</div>
<div><br class="khtml-block-placeholder" /></div>
<div>We live in an exciting time, indeed!&#160; Now, artists are able to digitally distribute their product to virtually the entire planet with the click of a button and perhaps a small fee paid to set up their media content at places like CDBaby.com.&#160; There still remains an organized effort by major labels to maintain a monopoly on "Ringtones."&#160; Ringtones are a huge source of profit for musical artists.&#160; Ringtones accounted for %85 of AKON's earnings in 2007, and his story is not unique.&#160; Ringtones are a huge source of revenue for artists and major labels.&#160; However, independent artists are muscled out of the Ringtone game by the major labels.&#160; CDBaby.com offers over 50 different digital distribution outlets to independent artists, however, CDBaby.com and independent artists are shut out of the Ringtone market.&#160; CDBaby.com helps indie artists get their music on places like Apple iTunes, Napster, Rhapsody, Payplay, and many many others, however, the lucrative Ringtone market still elusive.&#160; The Ringtone market will not be monopolized by major labels for long, however.&#160; The constitutionality of major labels using their billions of dollars to keep %99 of artists out of the Ringtone market is clearly suspect and there are major efforts under way to ensure that indie artists are able to join in the lucrative Ringtone market through places like CDBaby.com.</div>
<div><br class="khtml-block-placeholder" /></div>
<div>Anyways, my dissertation on digital distribution will be available in hardcover and paperback (as well as online!) in February 2008.&#160; The title of the book is "How We Did It: The Story of the band Pet Virus" and is published by Vesuvius Records Publishing copyright 2008.</div>
<div><br class="khtml-block-placeholder" /></div>
<div>Here are some links to my Vesuvius Records catalogue which I have produced.</div>
<div><br class="khtml-block-placeholder" /></div>
<div>http://payplay.fm/label/Vesuvius+Records</div>
<div><br class="khtml-block-placeholder" /></div>
<div style="text-align: left"><a href="http://www.groupietunes.com/artists/MCLOGO65"><span style="font-size: 11px" class="Apple-style-span">http://www.groupietunes.com/artists/MCLOGO65</span></a></div>
<div style="text-align: left"><br class="khtml-block-placeholder" /></div>
<div style="text-align: left"><a href="http://www.groupietunes.com/artists/robbiereverb"><span style="font-size: 11px" class="Apple-style-span">http://www.groupietunes.com/artists/robbiereverb</span></a></div>
<div style="text-align: left"><br class="khtml-block-placeholder" /></div>
<div style="text-align: left"><a href="http://musicishere.com/artists/MC_LOGO_65/Are_You_For_Real%3F"><span style="font-size: 11px" class="Apple-style-span">http://musicishere.com/artists/MC_LOGO_65/Are_You_For_Real%3F</span></a></div>
<div style="text-align: left"><br class="khtml-block-placeholder" /></div>
<div style="text-align: left"><a href="http://www.nexhit.com/album.asp?id=23531"><span style="font-size: 11px" class="Apple-style-span">http://www.nexhit.com/album.asp?id=23531</span></a></div>
<div style="text-align: left"><br class="khtml-block-placeholder" /></div>
<div style="text-align: left"><a href="http://musicishere.com/artists/Pompeii_V/Universal_Commander"><span style="font-size: 11px" class="Apple-style-span">http://musicishere.com/artists/Pompeii_V/Universal_Commander</span></a></div>
<div style="text-align: left"><br class="khtml-block-placeholder" /></div>
<div style="text-align: left"><a href="http://payplay.fm/pompeiiv2"><span style="font-size: 11px" class="Apple-style-span">http://payplay.fm/pompeiiv2</span></a></div>
<div style="text-align: left"><br class="khtml-block-placeholder" /></div>
<div style="text-align: left"><a href="http://www.emusic.com/album/10973/10973036.html?fref=700329"><span style="font-size: 11px" class="Apple-style-span">http://www.emusic.com/album/10973/10973036.html?fref=700329</span></a></div>
<div style="text-align: left"><br class="khtml-block-placeholder" /></div>
<div style="text-align: left"><a href="http://musicishere.com/artists/ProtostarR/Wanderlust"><span style="font-size: 11px" class="Apple-style-span">http://musicishere.com/artists/ProtostarR/Wanderlust</span></a></div>
<div style="text-align: left"><br class="khtml-block-placeholder" /></div>
<div style="text-align: left"><a href="http://musicishere.com/artists/ProtostarR/Flakey_Actress_EP"><span style="font-size: 11px" class="Apple-style-span">http://musicishere.com/artists/ProtostarR/Flakey_Actress_EP</span></a></div>
<div style="text-align: left"><br class="khtml-block-placeholder" /></div>
<div style="text-align: left"><a href="http://payplay.fm/robbiereverb"><span style="font-size: 11px" class="Apple-style-span">http://payplay.fm/robbiereverb</span></a></div>
<div style="text-align: left"><br class="khtml-block-placeholder" /></div>
<div style="text-align: left">And, of course, the entire Vesuvius Records catalogue is available from Apple iTunes as well!</div>
<div style="text-align: left"><br class="khtml-block-placeholder" /></div>
<div style="text-align: left">Keep your ears peeled for Pet Virus' Vesuvius Records debut due in Spring 2008!&#160;</div>

]]></description>
			<content:encoded><![CDATA[<div>The music industry is in a fascinating transition from plastic CD sales to digital distribution.&#160; Once again, like in the 1950s and 1960s, the pop music &#8220;single&#8221; is the driving force only this time the &#8220;singles&#8221; are being purchased online via digital distribution outlets.&#160; The music industry is alive and well and thriving.&#160; It has just undergone another historical paradigm shift concerning the way in which music is distributed and monies collected.&#160; No more physical distribution monopolies.&#160; In the past, a huge percentage of money generated through physical record sales was tied up in the costs of physically distributing the records to the stores.&#160; Now, digital distribution eliminates that cost and completely reinvents how artists get paid.&#160; It is the death of the old physical distribution model and the emergence of the new digital distribution model.&#160; That means the industry that grew up around the old model is disintegrating while the new industry emerging around digital distribution is being created.</p>
<div><br class="khtml-block-placeholder" /></div>
<div>This is a major reason for the Writer&#8217;s Strike in Hollywood.&#160; Their old contract, which is only 4 years old, has become irrelevant virutally overnight because of digital distribution.&#160; No longer are writer&#8217;s getting paid through physical distribution channels because that is no longer the way in which the movie industry earns their money.&#160; Now, the movie industry earns their money largely from digital downloads and the writer&#8217;s contract does not address this, and therefore, there is a strike.&#160; The strike is a symbol of the paradigm shift from physical distribution to digital distribution.&#160;&#160;</div>
<div><br class="khtml-block-placeholder" /></div>
<div>We live in an exciting time, indeed!&#160; Now, artists are able to digitally distribute their product to virtually the entire planet with the click of a button and perhaps a small fee paid to set up their media content at places like CDBaby.com.&#160; There still remains an organized effort by major labels to maintain a monopoly on &#8220;Ringtones.&#8221;&#160; Ringtones are a huge source of profit for musical artists.&#160; Ringtones accounted for %85 of AKON&#8217;s earnings in 2007, and his story is not unique.&#160; Ringtones are a huge source of revenue for artists and major labels.&#160; However, independent artists are muscled out of the Ringtone game by the major labels.&#160; CDBaby.com offers over 50 different digital distribution outlets to independent artists, however, CDBaby.com and independent artists are shut out of the Ringtone market.&#160; CDBaby.com helps indie artists get their music on places like Apple iTunes, Napster, Rhapsody, Payplay, and many many others, however, the lucrative Ringtone market still elusive.&#160; The Ringtone market will not be monopolized by major labels for long, however.&#160; The constitutionality of major labels using their billions of dollars to keep %99 of artists out of the Ringtone market is clearly suspect and there are major efforts under way to ensure that indie artists are able to join in the lucrative Ringtone market through places like CDBaby.com.</div>
<div><br class="khtml-block-placeholder" /></div>
<div>Anyways, my dissertation on digital distribution will be available in hardcover and paperback (as well as online!) in February 2008.&#160; The title of the book is &#8220;How We Did It: The Story of the band Pet Virus&#8221; and is published by Vesuvius Records Publishing copyright 2008.</div>
<div><br class="khtml-block-placeholder" /></div>
<div>Here are some links to my Vesuvius Records catalogue which I have produced.</div>
<div><br class="khtml-block-placeholder" /></div>
<div>http://payplay.fm/label/Vesuvius+Records</div>
<div><br class="khtml-block-placeholder" /></div>
<div style="text-align: left"><a href="http://www.groupietunes.com/artists/MCLOGO65"><span style="font-size: 11px" class="Apple-style-span">http://www.groupietunes.com/artists/MCLOGO65</span></a></div>
<div style="text-align: left"><br class="khtml-block-placeholder" /></div>
<div style="text-align: left"><a href="http://www.groupietunes.com/artists/robbiereverb"><span style="font-size: 11px" class="Apple-style-span">http://www.groupietunes.com/artists/robbiereverb</span></a></div>
<div style="text-align: left"><br class="khtml-block-placeholder" /></div>
<div style="text-align: left"><a href="http://musicishere.com/artists/MC_LOGO_65/Are_You_For_Real%3F"><span style="font-size: 11px" class="Apple-style-span">http://musicishere.com/artists/MC_LOGO_65/Are_You_For_Real%3F</span></a></div>
<div style="text-align: left"><br class="khtml-block-placeholder" /></div>
<div style="text-align: left"><a href="http://www.nexhit.com/album.asp?id=23531"><span style="font-size: 11px" class="Apple-style-span">http://www.nexhit.com/album.asp?id=23531</span></a></div>
<div style="text-align: left"><br class="khtml-block-placeholder" /></div>
<div style="text-align: left"><a href="http://musicishere.com/artists/Pompeii_V/Universal_Commander"><span style="font-size: 11px" class="Apple-style-span">http://musicishere.com/artists/Pompeii_V/Universal_Commander</span></a></div>
<div style="text-align: left"><br class="khtml-block-placeholder" /></div>
<div style="text-align: left"><a href="http://payplay.fm/pompeiiv2"><span style="font-size: 11px" class="Apple-style-span">http://payplay.fm/pompeiiv2</span></a></div>
<div style="text-align: left"><br class="khtml-block-placeholder" /></div>
<div style="text-align: left"><a href="http://www.emusic.com/album/10973/10973036.html?fref=700329"><span style="font-size: 11px" class="Apple-style-span">http://www.emusic.com/album/10973/10973036.html?fref=700329</span></a></div>
<div style="text-align: left"><br class="khtml-block-placeholder" /></div>
<div style="text-align: left"><a href="http://musicishere.com/artists/ProtostarR/Wanderlust"><span style="font-size: 11px" class="Apple-style-span">http://musicishere.com/artists/ProtostarR/Wanderlust</span></a></div>
<div style="text-align: left"><br class="khtml-block-placeholder" /></div>
<div style="text-align: left"><a href="http://musicishere.com/artists/ProtostarR/Flakey_Actress_EP"><span style="font-size: 11px" class="Apple-style-span">http://musicishere.com/artists/ProtostarR/Flakey_Actress_EP</span></a></div>
<div style="text-align: left"><br class="khtml-block-placeholder" /></div>
<div style="text-align: left"><a href="http://payplay.fm/robbiereverb"><span style="font-size: 11px" class="Apple-style-span">http://payplay.fm/robbiereverb</span></a></div>
<div style="text-align: left"><br class="khtml-block-placeholder" /></div>
<div style="text-align: left">And, of course, the entire Vesuvius Records catalogue is available from Apple iTunes as well!</div>
<div style="text-align: left"><br class="khtml-block-placeholder" /></div>
<div style="text-align: left">Keep your ears peeled for Pet Virus&#8217; Vesuvius Records debut due in Spring 2008!&#160;</div>
</div>
<div></div>
]]></content:encoded>
			<wfw:commentRss>http://matthewcepican.blog.com/2007/12/28/vesuvius-records-catalogue-on-payplaycom/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Pet Virus @ Angel&#8217;s Roadhouse</title>
		<link>http://matthewcepican.blog.com/2007/12/28/pet-virus-angels-roadhouse/</link>
		<comments>http://matthewcepican.blog.com/2007/12/28/pet-virus-angels-roadhouse/#comments</comments>
		<pubDate>Thu, 27 Dec 2007 18:05:21 +0000</pubDate>
		<dc:creator>mclogo65</dc:creator>
		
		<category><![CDATA[EPC]]></category>

		<category><![CDATA[matthew cepican]]></category>

		<category><![CDATA[pet virus]]></category>

		<category><![CDATA[vesuvius records]]></category>

		<guid isPermaLink="false"></guid>
		<description><![CDATA[Pet Virus Live @ Angel's Roadhouse
<div>January 4th, 2008 9:30pm</div>
<div><br class="khtml-block-placeholder" /></div>
<div>13685 John Glenn Rd.</div>
<div>Apple Valley, CA</div>
<div>$7 Cover</div>

]]></description>
			<content:encoded><![CDATA[<div>Pet Virus Live @ Angel&#8217;s Roadhouse</p>
<div>January 4th, 2008 9:30pm</div>
<div><br class="khtml-block-placeholder" /></div>
<div>13685 John Glenn Rd.</div>
<div>Apple Valley, CA</div>
<div>$7 Cover</div>
</div>
<div></div>
]]></content:encoded>
			<wfw:commentRss>http://matthewcepican.blog.com/2007/12/28/pet-virus-angels-roadhouse/feed/</wfw:commentRss>
		</item>
		<item>
		<title>Pet Virus EPC Matthew Cepican</title>
		<link>http://matthewcepican.blog.com/2007/12/23/pet-virus-epc-matthew-cepican/</link>
		<comments>http://matthewcepican.blog.com/2007/12/23/pet-virus-epc-matthew-cepican/#comments</comments>
		<pubDate>Sun, 23 Dec 2007 15:21:01 +0000</pubDate>
		<dc:creator>mclogo65</dc:creator>
		
		<category><![CDATA[EPC]]></category>

		<category><![CDATA[matthew cepican]]></category>

		<category><![CDATA[pet virus]]></category>

		<guid isPermaLink="false"></guid>
		<description><![CDATA[Pet Virus and the EPC are organizing, editing and revising our ideas nicely.
<div><br class="khtml-block-placeholder" /></div>
<div>The new Pet Virus CD will be released by Vesuvius Records in Sping 2008.</div>
<div><br class="khtml-block-placeholder" /></div>
<div>The EPC is also working on many other projects with Pet Virus and as soon as we begin to complete some of these projects I will post them here as a running record of everything we have accomplished.</div>

]]></description>
			<content:encoded><![CDATA[<div>Pet Virus and the EPC are organizing, editing and revising our ideas nicely.</p>
<div><br class="khtml-block-placeholder" /></div>
<div>The new Pet Virus CD will be released by Vesuvius Records in Sping 2008.</div>
<div><br class="khtml-block-placeholder" /></div>
<div>The EPC is also working on many other projects with Pet Virus and as soon as we begin to complete some of these projects I will post them here as a running record of everything we have accomplished.</div>
</div>
<div></div>
]]></content:encoded>
			<wfw:commentRss>http://matthewcepican.blog.com/2007/12/23/pet-virus-epc-matthew-cepican/feed/</wfw:commentRss>
		</item>
	</channel>
</rss>
